GameStop Finds Early Success with NVIDIA Tegra 3 Tablets

By John Gaudiosi ( - Fri, Jun 22, 2012

The world’s largest video game specialty retailer has seen early success with its sales of NVIDIA Tegra-powered tablets. Last December, Gamestop began selling Acer Iconia, ASUS Eee Pad Transformer and Samsung Galaxy devices in over 1,000 stores. All of these tablets feature the new quad-core NVIDIA Tegra 3 processor, which opens up console-quality gaming experiences.

“Initial interest has been strong,” said John Haes, vice president of used merchandising at GameStop. “There is an appetite for tablets, the current go-to mobile device, allowing an immersive gaming experience. Our gaming certified tablets deliver the console gaming experience consumers get at home. We were also the exclusive retail launch partner for Asus and their Transformer Prime Eee Pad, which was very exciting.”

GameStop sells specially-designed wireless Bluetooth controllers to enhance the gaming capabilities of the Tegra 3 devices. All ASUS Eee Pad Transformer Prime tablets purchased at GameStop come with a hand-picked selection of free games, including Shadowgun from Madfinger Games, the Kongregate Arcade app and a digital issue of Game Informer magazine.

“Immersive gaming tablets sold at GameStop offer yet another platform for our customers to discover and explore and are a pillar of our mobile business,” said Haes. “We are committed to selling this platform in stores and will be launching an Android mobile app store later this year. We will be selling tablets in 2,000 stores by the end of the year.”

There are a growing number of experts who believe that the future of gaming will reside in a tablet down the road. The fact that GameStop is investing so heavily in these devices already points to that potential portable future.